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E-commerce Assistant Template - AI Shopping Bot for Online Stores

Set up an AI e-commerce assistant with our template. Helps customers with product advice, sizing, stock status and completing orders. Ready for OpenClaw.

An e-commerce assistant guides visitors through your online store, helping them find the right product, answering questions about sizes, colours and availability, and assisting with order completion. This template includes prompts for personalised product recommendations, cross-sell and upsell suggestions, shopping cart assistance and return information. The bot increases conversion by actively helping visitors rather than leaving them to browse alone.

Variations

Product Advisor Bot

Asks targeted questions about preferences, budget and intended use, then makes personalised product recommendations.

Best for: Suited for online stores with large catalogues where customers struggle to choose, such as electronics, fashion or furniture.

Checkout Assistant Bot

Helps customers complete their order, answers last-minute questions about shipping and payment, and reduces cart abandonment.

Best for: Ideal for stores with high cart-abandonment rates that want to boost their conversion ratio.

Stock & Availability Bot

Provides real-time information on stock levels, delivery times and alternatives when a product is unavailable.

Best for: Perfect for stores with fast-moving or seasonal inventory where availability is a frequently asked question.

How to use

Step 1: Open OpenClaw and go to "Templates" in the main menu. Step 2: Import the E-commerce Assistant template and choose the desired variant. Step 3: Connect your product catalogue to the chatbot by uploading your product feed (CSV or API). Step 4: Configure the recommendation logic: set which questions the bot asks to suggest the right product. Step 5: Customise the upsell and cross-sell messages based on your marketing strategy. Step 6: Activate checkout assistance so the bot helps customers complete their order. Step 7: Test the bot with different customer profiles and publish it on your store.

Further reading

Customer service bot templateLead generation bot templateWhat is conversion optimisation?

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Frequently asked questions

Yes, you can connect your product catalogue via CSV upload or API integration. The bot automatically searches your inventory and makes recommendations based on customer preferences, availability and price.
Absolutely. The Checkout Assistant variant detects when a customer hesitates at checkout and proactively offers help, answers questions about shipping costs or payment methods and can even offer a discount code.
OpenClaw integrates with all popular e-commerce platforms, including Shopify, WooCommerce, Magento and Lightspeed. The product feed connection is easy to set up via the dashboard.

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