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OpenClaw vs Drift: Which Conversational AI to Choose?

Compare OpenClaw and Drift on AI capabilities, cost, and sales automation. Discover which conversational AI tool fits your business.

OpenClaw

Self-hosted AI assistant with LLM intelligence, focused on customer service and knowledge-driven communication via multiple channels.

Drift (Salesloft)

Conversational marketing and sales platform with AI chatbots, live chat, meeting scheduling, and ABM functionality — now part of Salesloft.

Comparison table

FeatureOpenClawDrift (Salesloft)
Primary focusCustomer service and knowledge base-driven AISales automation and lead qualification
AI intelligenceState-of-the-art LLMs — Claude, GPT-5, GeminiDrift AI — optimized for sales conversations
CostFrom ~€5/month server + APIEnterprise pricing — from ~$2,500/month
Meeting schedulingNot built-inBuilt-in — direct calendar integration
Data managementSelf-hosted — full controlCloud-hosted at Salesloft

Verdict

Drift is optimized for B2B sales with lead qualification and meeting scheduling. OpenClaw offers better AI intelligence for customer service at drastically lower cost. Choose Drift for sales automation, OpenClaw for AI customer service.

Our recommendation

OpenClaw Installeren is the logical choice for businesses primarily wanting to automate customer service. Drift's enterprise pricing makes it inaccessible for most SMBs. With OpenClaw, you get better AI at a fraction of the cost.

Further reading

OpenClaw vs IntercomOpenClaw vs ChatGPT

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Frequently asked questions

No, Drift targets enterprise customers with pricing from ~$2,500/month. For SMBs, OpenClaw is a much more affordable alternative with better AI intelligence.
OpenClaw can book meetings via integrations but doesn't have this as a native feature. If meeting scheduling is your primary need, a separate tool like Calendly may be a better complement.
Sales bots (like Drift) focus on lead qualification and conversion. Customer service bots (like OpenClaw) focus on answering questions and solving problems. OpenClaw can also be used for sales thanks to its flexible LLM configuration.

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